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How New Balance became king of the rebrand » Strategy
Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
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News: CMO of the Week: New Balance's Chris Davis
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How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
New Balance challenges runners to 'runlock' their true potential in latest TV ad - Marketing Beat
Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
How New Balance became king of the rebrand » Strategy
How New Balance went from dad shoe to cool
